Case Studies

Unilever Axe x GingerLive Streamsense Motion Campaign

August 20, 2026

A Global Media-First: The World's First Motion-Triggered Livestream CampaignBetween May and July 2026, Unilever, AXE, PHD, and GingerLive teamed up on the Axe10 Aurameter campaign, the first livestream advertising activation anywhere in the world to fire ads from automated, motion-based triggers.Ins...

Old Spice x GingerLive Streamsense Campaign

August 19, 2026

Old Spice Owns the Heat, Across Kick and TwitchFor the second campaign in its strategic partnership with Amazon Ads and WPP Media, P&G brought Old Spice into live streams with GingerLive's Streamsense Audio. Running across both Kick and Twitch, the campaign turned real, sweaty, high-energy momen...

UIP Minions x GingerLive Streamsense Campaign

August 19, 2026

A Blockbuster Launch, Powered by Real-Time Keyword TargetingTo promote its new Minions movie, UIP turned to GingerLive for a livestream advertising campaign built on real-time context. Delivered as part of a strategic partnership with Amazon Ads and WPP Media, it was the first activation of that par...

Turknet x GingerLive: Reaching Gen-Z Where They Actually Live

April 07, 2026

How Turknet Brought Its Speed Story Into Livestreams Through Streamer-Native Ads and Real-Time AnnouncementsIn a media landscape where Gen-Z has become increasingly resistant to traditional and social advertising, Turknet turned to GingerLive to open a new channel entirely: the live stream.Over five...

Unilever Axe x GingerLive Streamsense Campaign

November 01, 2025

AI-Powered Contextual Targeting Meets Real-Time Livestream EntertainmentIn July–August 2025, Unilever, AXE, PHD Turkey, and GingerLive partnered to launch a media-first livestream advertising campaign powered by GingerLive’s proprietary real-time detection technology, Streamsense.The result: a g...

Little Caesars x GingerLive Announcement Campaign

September 15, 2025

Bringing Hot Pizza Moments Into Livestreams With Real-Time Influencer EngagementIn May–June 2025, Little Caesars and GingerLive partnered to create one of the most memorable and multi-layered livestream advertising activations of the year.Combining stream-native overlay placements, real-time influ...

Golf Roko x GingerLive Spring 2025 Campaign

August 05, 2025

Bringing a Sweet Break to Gamers Through Immersive, Ad-Block-Resistant Livestream AdvertisingIn Spring 2025, Golf Roko, Skala Media Solutions and GingerLive launched GingerLive’s first major high-budget livestream advertising activation.This campaign introduced stream-native overlay ads across Tw...